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Why Your Business Needs an Effective Marketing Strategy Now More Than Ever
During the past few months, small businesses have been hit hard by the effects of the COVID pandemic. Many were forced to shut their doors for months without a way of bringing in revenue. Even now that most have been able to reopen, business is slow as customers cautiously start to make their way ba...
Why Your Business Should Run a Multi-Touch Marketing Campaign
Multi-touch campaigns reach out to your target audience using a variety of formats. With a consistent voice and brand, this type of marketing strategy revolves around the use of “effective frequency”—the number of times a potential customer needs to see your message and brand before acting.
The Advantages of a High Converting Landing Page
Creating a high converting landing page doesn’t have to be overwhelming or stressful. In this post, we’ll cover what a landing page is and why you need one, the benefits of a strong landing page, and the winning elements of an effective landing page.
Survival Tips for Small Businesses During the Pandemic
The recent pandemic played a significant role in the volatile economy that has plagued America in recent months. A record 3.28 million Americans filed for unemployment the week of March 21st due to a surge of layoffs as many businesses were forced to shut down during the height of the pandemic. By t...
4 Lessons to Learn From an Unhappy Customer
In an ideal world, every single customer that you work with would love your products and services. They would all rave about how amazing it was to work with your company and share it with the world. Unfortunately, this isn’t always the case, and chances are you're left to face dealing with dissatisf...
How To Find New Customers Online
Most businesses are always on the search for ways to bring in new business and increase their sales. It can be a challenge when you’re just starting out or have a minimal marketing budget. To help make it easier, we’ve rounded up a few simple and cost-effective ways that you can find new customers f...
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