The Exact Data Difference
Acquire new customers with highly targeted email, postal, and phone leads
About Exact Data
Since 1999, Exact Data has been a leader in the multi-channel direct marketing industry. We are the prominent source for both online and offline business and consumer behavioral data, specializing in postal, email, and telephone list solutions. Acquired in 2021 by Data Axle, Exact Data now offers the industry’s most comprehensive set of data-driven marketing solutions for the SMB market.
Our Database
Exact Data compiles millions of consumer and business contacts for its database. Licensing over 2,000 sources, Exact Data worked to build and enhance our consumer and business databases. Our sources include government records, licensing boards, municipal directions, surveys, magazine subscriptions, purchase histories, memberships, attendee registries, website registrations, DBAs, incorporations, secretary of state data, annual reports, postal service information including National Change of Address, and more. Our comprehensive databases are routinely run through a rigorous data hygiene process to make certain all selects, new movers, new addresses, and deaths are accurate and up to date.
All our postal records are regularly CASS and NCOA certified, providing an approximate 95% deliverability rate. Exact Data deploys email records daily, allowing us to verify individual contact records by removing invalid addresses from our file. All email addresses are direct contacts, ensuring you reach your ideal audience. Our telephone records are called regularly for connectivity and contact accuracy.
Business Database
Our comprehensive national B2B database contains millions of business contacts, including CAN-SPAM-compliant email addresses, postal addresses, and telephone numbers.
Exact Data’s business lists can be filtered using a diverse range of selections including:
- Industry/SIC Code/NAICS Code
- Number of Employees
- Sales Volume
- Job Title
- Job Function
- Franchise
- Geographic Location
- And more
Once you’ve built the right audience, it’s simple to export your targeted business list and be on your way to successful customer acquisition.
Consumer Plus Database
Our comprehensive consumer database consists of millions of names, CAN-SPAM-compliant email addresses, postal addresses, and telephone numbers. Our user-friendly platform allows you to target your ideal audience and curate a custom email list within minutes.
Offering dozens of search selects, Exact Data makes it easy for you to build your consumer list by utilizing our broad lineup of demographic and geographic data including:
- Homeowner/Renter
- Ethnicity
- Gender/Sex
- Income
- Marital Status
- Age
- Dwelling Type
- Geographic Location
- Hobbies and Interests (i.e., golfing, cooking, running, etc.)
- Number of Children
- And more
Once you have identified your new targeted consumer list, you can use the information to launch your campaign seamlessly on your own or partner with our trusted team of data experts to walk you through the entire process.
Data Solutions
Be proactive with your data hygiene and ensure your customer records (like an email or phone number) are complete customer profiles. Use Exact Data’s data solutions to optimize your sales data, reach new customers, and complete competitive analysis.
Marketing Solutions
Our lineup of marketing services are designed to help you acquire and retain new customers. You can be certain that you’re reaching highly qualified prospects and customers with the most up-to-date contact information. Our list of services and solutions include:
